Case Study: Anatomy of A Viral Post
Firestone Tires Social
Have you heard of Social Listening? It seems intuitive. It means that your team is actively searching for mentions of your brand across the web and social media. Social Listening creates a more interesting conversation by proving brands hear their fans and customers, not just mindlessly talk and sell at all times.
“Tradition Leads The Way”, Brand Content video
Monthly Social MEdia CalendAr
Strategy:
Create Campaign Buckets and create social content for three social media Channels: Instagram, Twitter, FAcebook
My Role:
Wrote and concepted social posts for monthly calendar.
CD: Jason Liberatore
Sr. Copywriter: Ross Cauvel
Sr. Art Director: Alex Shelley
Designer: Paul Gonzalez